Bravo to the Metro in Athens.
They are reducing the big poster advertisements of horror fiction books.
They are reducing the advertisements inside the trains of bikini bodies blown up in front of the passenger nose.
They are reducing advertisements of cheap snacks, processed food etc made with vegetable or palm oil which have the reputation of clogging blood arteries. On the contrary they are increasing advertisements of health food such as sesame or tahini so that passengers bodies can at become at least as good as the bikini bodies of older advertisements. (Certain subsets of population who take great care in their diet such as monks and photo models are great fans of whole grain tahini).
They are controlling train speed and noise to protect the ears of the passengers.
They are reprogramming good quality music in the train stations.
They have started advertising books that promote in-phobia rather than fear such as the book of philosopher Epictetous.
In fact Epictetous is now a main subject of school curriculum.
It is great that society realizes that it is not only fear, sex phobia, insecurity that sell.
On the contrary, in-phobia, (fear does not exist anyway) help people become happy.
Happy people like what they do and they do it better.
And society prospers.
Bibliography:
Enchiridion - Epictetous
How to stop worrying and start living - Dale Carnegie
Fringe Knowledge for Beginers - Montalk
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